Anamika Singh has stepped into the role of Associate Director - Brand at Rapido , bringing with her more than ten years of expertise in Sales and Marketing across diverse sectors such as retail, technology, and social impact. Her professional journey includes significant contributions at Wildcraft India, where she spent nearly seven years overseeing marketing and brand communication, as well as at MintM Inc., where she crafted strategic campaigns, elevated product marketing, and bolstered digital presence. Earlier in her career, she made notable strides at Mu Sigma Inc., where she spearheaded digital and product marketing initiatives, and at Rang De, where she concentrated on corporate collaborations and community engagement.
Anamika has a robust grasp of consumer behavior and excels at building data-driven brand narratives, consistently advancing innovation and brand growth in her roles.
At Rapido, she will play a pivotal role in directing the brand's strategy within the ever-evolving mobility landscape. Her diverse background—spanning startups like MintM Inc., socially driven platforms like Rang De, and established organizations such as Mu Sigma and Wildcraft India—makes her a tremendous asset in driving Rapido's brand into its next phase of progress.
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